About

Our Philosophy


Jinjuu, meaning “PEARL”, is London’s premier modern Korean food restaurant with celebrity chef, Judy Joo, at the helm. With a menu encompassing both traditional and contemporary fare, highlights include the selection of “Anju” (that’s food that you eat while you drink) such as tacos, Bulgogi-style Sliders and our mouthwatering Carnitas Fries; Ssam sharing platters of succulent Bo Ssam Pork Belly, Braised Short Rib, and grilled Sea Bass amongst others; and of course the famed Korean Fried Chicken, which no-one should leave without trying. The ground floor bar offers a more casual dining environment to enjoy Jinjuu’s delicious cuisine. On select evenings, the resident DJ’s hit the decks from 9.30pm onwards, spinning a mix of smooth house and soulful R&B, transforming Jinjuu into a vibrant late-night venue. Downstairs, in the main dining room, the restaurant’s open kitchen and Korean graffiti artwork provides unmatched theatre, and is the ideal spot to enjoy an sophisticated dinner with friends.

Our Team


Judy Joo

Judy Joo | Owner, Chef Patron

American-born Judy Joo, is a chef and host of the new and hugely successful cooking and travel show, “Korean Food Made Simple”, now in its second season (Food Network, worldwide). Her book of the same title comes out in May 2016.
After earning an engineering degree from the prestigious Columbia University, and spending years trading and selling derivatives at Morgan Stanley, Iron Chef Judy Joo decided to pursue her true passion and enroll at the French Culinary Institute. Judy honed her skills, earning the title of valedictorian, and went on to work as a Recipe Developer and Contributor at “Saveur Magazine”, and – after an across-the-pond move to London – at renowned restaurant Gordon Ramsay. A regular face on the Food Network/ Cooking Channel, Judy has especially made a name for herself as the only female Iron Chef UK.

Judy was also offered a role as a resident judge on “The Next Iron Chef”, “Iron Chef America”, “Kitchen Inferno” and competed in the epic “Battle Iron Chef UK” vs. “Iron Chef America”, making her one of few participants to serve as a chef, judge, and challenger throughout the Iron Chef series. Judy has also written for and been featured in numerous publications worldwide. Judy looks to her Korean heritage to add Eastern flavours and spices to her dishes. Inspired by her Korean roots, Judy will lead the Korean trend that is sweeping the globe.
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Andrew Hales

Andrew Hales | Partner, Executive Chef

With a culinary career that was sparked by many trips to the South of France and South East Asia, Andrew’s position as Head Chef at “JINJUU” has brought him full circle. Building on his classic French fine-dining background, Michelin-star training and mentoring, the British chef positioned himself as a regional finalist in the acclaimed Roux Scholarship and gained an impressive wealth of experience across the UK. Starting at “The Vine” in Stoney Stratford, he moved to Michelin star “Paris House” restaurant in Bedfordshire to work under the guidance and mentoring of highly regarded chef Peter Chandler, who was the first English apprentice to be taken on by the chefs Albert and Michel Roux. Hales later moved to the French institution – “Le Pont de la Tour” before taking up his most recent position of Head Chef at “The Playboy Club London”.

With Andrews training and use of Classic French fine dining fundamentals and Judy Joo’s Korean-American influence; the pair have created a solid and exciting working relationship, developing interesting and unique menu design, with recipes that are a representation and combination of the Hales – Joo partnership.

In 2012 the pair travelled to New York to take part in the Iron Chef America TV show for the International Battle. They have also embarked upon many extensive research trips to South Korea. They were invited to cook for the first Lady in 2012 and were invited back again the following year to cook at the annual dinner for the luxury lifestyle “Noblesse” magazine. Other global personalities Hales has cooked for include music Legends Stevie wonder, Rod Stewart, and Snoop Dog, as well as royalty and heads of state.c
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Sainsburys Magazine

This fried chicken might be the best we've ever had! #jinjuuldn #koreaninlondon #friedchicken

Sainsbury's Magazine

The Review


Read the reviews written by people and get to know the reasons they love Jinjuu.

Awards


Michelin Guide Restaurant UK

The vibrant dishes, whether Bibimbap bowls or Ssam platters, burst with flavour and are as enjoyable as the fun surroundings.

Robert Green

Amazing experience. The service we received was outstanding, and the food was great. Korean fried chicken slider was the unexpected star of the show. Had the tasting menu, and even though I had to roll home, it was worth every tasty bite!

Robert Green

Paul Richard Butler

Eaten here a couple of times, most enjoyable food, great atmosphere, interesting selection, loved the prawn lollipops :)

Paul Richard Butler

Matt Blowers

Fantastic meal, relaxed atmosphere and attentive service. The food was amazing and great value- UDSA Sirloin ,Jin Chick and Snickers Hotteok were real highlights.

Matt Blowers

Laura Farrington

Had two incredible meals at @JinjuuLDN this year. Hopefully squeeze another one in before 2015 is over!

Laura Farrington

Best Standalone Restaurant Award

Restaurant & Bar Design Awards Winner 2015, UK Winner, Standalone Restaurant: Jinjuu; London / Tibbatts Abel

Best Standalone Restaurant Award